Top 10 Cosmetic Brands in India

It is without doubt that cosmetic industry in India has been growing at a fast pace and is likely to expand widely in coming years. This is because of the growing demand among Indian women, who have become fashion and beauty conscious.

Top 10 cosmetic brands

  1. Lakme: It is one of the oldest brands having a very strong presence in the country and is owned by HLL (Hindustan Lever Limited). It is popular for skin products and for offering huge range of hair products. It was established by J.R.D. Tata at a time, when Indian women were spending money on foreign brands. It was introduced in 1952. However, TATA sold the stakes of Lakme to HLL in 1996.
  2. Maybelline: It was in 1995 that this company was established in T.M. Williams, however, in 1996, was acquired by L’Oreal. The present trend of Maybelline Newyork is preferred by most teenagers. It is popular for lipsticks, mascaras and trendy colossal kajal.
  3. L’Oreal: Its products have great popularity across the globe. It was in 1909 that it was introduced and since then retained its exclusiveness. Its focus has always been on customers’ requirements. It offers perfumes, make-up, hair care, hair color, skin care, etc.
  4. Revlon: It is a leading brand in India and offers huge range of products like hair care, skin care, fragrances, hair care, color cosmetics, etc. It is regarded to be the initial international brand to have been launched in the country in 1995. It is synonymous with prompt services and high quality products.
  5. Elle 18: It offers exciting and funky color cosmetics for teenage and young girls. The innovative products offered are skin care, nail care and eye care. It is a product that was launched in 1998 by Lakme.
  6. Avon: It was in 1886 that Avon was founded by David H. McConnell. First, he offered perfume and on observing interests of women, began his business. Presently, this company has been producing all types of cosmetic products.
  7. Biotique: This brand is well known for ayurvedic beauty products that are much healthier for the skin. It was Vinita Jain who found this company. It offers highly effective hair care and skin care products, which preserve and treat beauty and health. The additional benefit that comes with this brand is that it does not comprise of any type of preservatives or chemicals and are 100% natural botanical. Even physicians recommend this brand for people to use it, since it is completely preservative free.
  8. Amway: It offers wide variety of products which includes beauty products for eye care, skin care, intensive serums and much more. Artistry is an offshoot of Amway range, offering women with exclusive color cosmetic products.
  9. M.A.C: Make-up Artist Cosmetics was launched in 1994 in Toronto and is a well known international brand for women. They are specialized in skin and eye care. The products are used by make-up artists for glorifying beauties and celebrities.
  10. Shahnaz Herbals: Its founder is Shahnaz Hussain. This company is known to produce different skin care, eye care and hair care products. Shahnaz is said to have won several awards including the Padma Shri for her contribution towards coming up with such herbal products. Shahnaz’s popular product is its facial product that helps the make the face to glow and become more attractive.

Beauty products in India have all the more become competitive with various Indian and foreign companies entering the market with its own brand of cosmetics.

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